How many websites pass the Org check?

Based on 499 audited sites · Updated 2026-05-08

28.9%of audited sites pass this check↑0.4% vs last month

95% confidence interval: 25.1%–33%

About This Check

Checks whether Organization schema is present in your JSON-LD. This helps systems identify the entity behind the page (name, logo, contact points, etc.).

Why This Matters

LLM Discoverability

Organization schema gives LLMs a canonical, machine-readable definition of the entity (name, logo, sameAs links), reducing the chance of misattribution or confusion with similarly named entities.

SEO Impact

Organisation structured data feeds the Google Knowledge Panel and entity-recognition algorithms, improving brand appearance in branded search queries and knowledge graphs.

Status Breakdown

28.9%pass(144)

22.4%warn(112)

48.7%fail(243)

Compliance Trend

Daily pass rate across benchmark snapshots (up to 90 days).

Industry Breakdown

How different industries perform on this check.

Other28.6% passavg score 67.4n=7

Energy0% passavg score 73.7n=3

Gaming33.3% passavg score 79.3n=3

Retail60% passavg score 77.2n=5

Travel33.3% passavg score 72n=6

Finance30.8% passavg score 75.7n=26