How many websites pass the Jsonld Present check?
Based on 597 audited sites · Updated 2026-07-15
95% confidence interval: 48.8%–56.7%
About This Check
JSON-LD is structured data that helps machines understand this page and its entities (organization, website, products, etc.).
Why This Matters
LLM Discoverability
JSON-LD is the format AI systems most reliably parse when extracting structured facts about an entity; its absence forces LLMs to rely on heuristic text extraction, which is less accurate and less authoritative.
SEO Impact
JSON-LD is Google's preferred structured data format; correctly implemented, it unlocks rich result types (sitelinks, FAQs, product panels) that significantly improve click-through rates.
What To Do Next
47.2% of audited sites need attention on jsonld present (282 of 597 sites are warning or failing).
- Prioritize jsonld present on templates that create many URLs, because one template fix can improve a large share of structured data.
- After changing the page, re-run the audit and compare the observed value for this check instead of relying on visual inspection alone.
- Use the 52.8% pass rate as a benchmark: if your site fails here, passing the check moves it closer to the visible majority of crawlable, AI-readable pages.
Status Breakdown
Compliance Trend
Daily pass, warning, and failure rates across benchmark snapshots (up to 90 days).
Industry Breakdown
How different industries perform on this check.
74% of audited Travel & Hospitality sites pass this check (n=50), compared with 33.3% of Education sites (n=30).
Related Checks
Run a free audit to see whether your site passes this check, or browse the leaderboard and the audited-sites directory.