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How many websites pass the Topic Alignment check?

Based on 2,462 audited sites · Updated 2026-08-14

At a Glance

23.5%of audited sites pass this check

95% confidence interval: 21.9%–25.2%

23.5%pass(579)
29.6%warn(729)
46.9%fail(1154)

Current cross-sectional baseline. Historical snapshots remain stored but are not presented as performance change.

Key Insight

With only 23% passing, most sites lack consistent topical alignment between the title, primary heading, and opening content, weakening the clarity AI systems use to identify and surface their page’s purpose.

About This Check

Measures whether distinct title and H1 terms remain supported in the rendered introduction and section content. Repetition does not increase the score.

What To Do Next

76.5% of audited sites need attention on topic alignment (1,883 of 2,462 sites are warning or failing).

  • Prioritize topic alignment on templates that create many URLs, because one template fix can improve a large share of content answerability.
  • After changing the page, re-run the audit and compare the observed value for this check instead of relying on visual inspection alone.
  • Use the 23.5% pass rate as a benchmark: passing this check would put your site among the 23.5% of audited pages that meet this requirement.

Industry Breakdown

How different industries perform on this check.

34.6% of audited SaaS & Cloud sites pass this check (n=301), compared with 13.5% of E-Commerce sites (n=96).

credible samples first · then pass rateranked-industry average 24%
SaaS & Cloud34.6%
avg score 77n=301/323 evaluated
Healthcare32.6%
avg score 74.5n=43/46 evaluated
Education29.7%
avg score 75.6n=175/199 evaluated
Technology25.6%
avg score 70.7n=680/880 evaluated
Travel & Hospitality25.5%
avg score 71.9n=47/55 evaluated
Other25.4%
avg score 70.5n=63/73 evaluated
Finance & Banking24.4%
avg score 73n=86/97 evaluated
Government23.8%
avg score 71.1n=80/96 evaluated
Telecommunications22.2%
avg score 70.1n=36/40 evaluated
Marketing & Advertising21.7%
avg score 74.8n=83/93 evaluated

n is sites evaluated for this check / audited sites in that industry. Informational or inapplicable results are not counted.

Related Checks

Run a free audit to see whether your site passes this check, or browse the leaderboard and the audited-sites directory.