Nyman Media
← All Insights

How many websites pass the Favicon check?

Based on 499 audited sites · Updated 2026-05-08

87.8%of audited sites pass this check0.4% vs last month

95% confidence interval: 84.6%–90.4%

About This Check

Checks whether a favicon is present. Favicons improve brand recognition in search results and browser tabs.

Why This Matters

LLM Discoverability

Favicons are visual brand identifiers used in browser tabs and some search interfaces but are not parsed by AI content crawlers, so they have no direct bearing on LLM knowledge base inclusion.

SEO Impact

Favicons appear in browser tabs, bookmarks, and some search result interfaces, contributing to brand recognisability and improving perceived credibility without impacting rankings directly.

Status Breakdown

87.8%pass(438)
12.2%warn(61)
0%fail(0)

Compliance Trend

Daily pass rate across benchmark snapshots (up to 90 days).

Industry Breakdown

How different industries perform on this check.

Other71.4% passavg score 67.4n=7
Energy100% passavg score 73.7n=3
Gaming100% passavg score 79.3n=3
Retail80% passavg score 77.2n=5
Travel66.7% passavg score 72n=6
Finance84.6% passavg score 75.7n=26