How many websites pass the Meta Noindex check?
Based on 224 audited sites · Updated 2026-07-16
95% confidence interval: 94.9%–99%
About This Check
Checks whether the page has a noindex directive in meta robots. Noindex prevents search engines and AI systems from indexing the page.
Why This Matters
LLM Discoverability
The noindex directive is respected by most AI crawlers as a strong opt-out signal; pages carrying it are typically removed from AI training datasets and excluded from RAG pipelines.
SEO Impact
noindex is an absolute bar to inclusion in Google's index; any page carrying this directive earns zero organic impressions regardless of its backlink profile or content quality.
What To Do Next
2.2% of audited sites need attention on meta noindex (5 of 224 sites are warning or failing).
- Prioritize meta noindex on templates that create many URLs, because one template fix can improve a large share of bot access & control plane.
- After changing the page, re-run the audit and compare the observed value for this check instead of relying on visual inspection alone.
- Use the 97.8% pass rate as a benchmark: if your site fails here, passing the check moves it closer to the visible majority of crawlable, AI-readable pages.
Status Breakdown
Compliance Trend
Daily pass, warning, and failure rates across benchmark snapshots (up to 90 days).
Industry Breakdown
How different industries perform on this check.
100% of audited Media & Entertainment sites pass this check (n=39), compared with 97.8% of Technology sites (n=89).
| Industry | Pass rate | Avg score | Sites |
|---|---|---|---|
| Media & Entertainment | 100% | 73.8 | 39 |
| Technology | 97.8% | 72 | 89 |
| Education | 100% | 71.8 | 11limited |
| E-Commerce | 100% | 69.6 | 6limited |
| Healthcare | 100% | 76.7 | 6limited |
| Food & Beverage | 100% | 71.1 | 4limited |
| Travel & Hospitality | 96.6% | 74.8 | 29limited |
| Finance & Banking | 94.4% | 72.8 | 18limited |
| Government | 80% | 73.1 | 5limited |
Related Checks
Run a free audit to see whether your site passes this check, or browse the leaderboard and the audited-sites directory.