How many websites pass the Sitemap Includes Page check?

Based on 149 audited sites · Updated 2026-07-16

55%of audited sites pass this check↑55% vs last month

95% confidence interval: 47%–62.8%

What To Do Next

45% of audited sites need attention on sitemap includes page (67 of 149 sites are warning or failing).

Prioritize sitemap includes page on templates that create many URLs, because one template fix can improve a large share of the relevant audit section.
After changing the page, re-run the audit and compare the observed value for this check instead of relying on visual inspection alone.
Use the 55% pass rate as a benchmark: if your site fails here, passing the check moves it closer to the visible majority of crawlable, AI-readable pages.

55%pass(82)

45%warn(67)

0%fail(0)

Daily pass, warning, and failure rates across benchmark snapshots (up to 90 days).

How different industries perform on this check.

credible samples first · then pass rateshown-industry average 52.9%

Industry pass rates, average audit scores, and sample sizes. A marker in each pass-rate bar shows the weighted average across the displayed industries.
Industry	Pass rate	Avg score	Sites
Technology	60.9%	72	69
Travel & Hospitality	80%	74.8	15limited
Healthcare	66.7%	76.7	3limited
Food & Beverage	60%	71.1	5limited
Finance & Banking	53.8%	72.8	13limited
Education	40%	71.8	5limited
Other	33.3%	67	3limited
E-Commerce	25%	69.6	4limited
Media & Entertainment	10.5%	73.8	19limited

Run a free audit to see whether your site passes this check, or browse the leaderboard and the audited-sites directory.