How many websites pass the Entity Source Consistency check?

Based on 999 audited sites · Updated 2026-07-19

47.4%of audited sites pass this check

95% confidence interval: 44.4%–50.5%

About This Check

Compares the inferred entity name across the title, H1, Open Graph site name, and Organization schema.

52.6% of audited sites need attention on entity source consistency (525 of 999 sites are warning or failing).

Prioritize entity source consistency on templates that create many URLs, because one template fix can improve a large share of the relevant audit section.
After changing the page, re-run the audit and compare the observed value for this check instead of relying on visual inspection alone.
Use the 47.4% pass rate as a benchmark: if your site fails here, passing the check moves it closer to the visible majority of crawlable, AI-readable pages.

47.4%pass(474)

49.8%warn(498)

2.7%fail(27)

How different industries perform on this check.

60% of audited Media & Entertainment sites pass this check (n=55), compared with 47.2% of Technology sites (n=642).

credible samples first · then pass rateshown-industry average 48.3%

Industry pass rates, average audit scores, and sample sizes. A marker in each pass-rate bar shows the weighted average across the displayed industries.
Industry	Pass rate	Avg score	Sites
Media & Entertainment	60%	67.5	55
Education	47.3%	70.5	55
Technology	47.2%	67.3	642
Retail	66.7%	65	3limited
Healthcare	66.7%	75.7	3limited
E-Commerce	64.7%	61.1	17limited
Finance & Banking	50%	68.3	12limited
Government	37.5%	72.2	16limited
Professional Services	0%	75.7	3limited

Run a free audit to see whether your site passes this check, or browse the leaderboard and the audited-sites directory.